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Sunday, January 27, 2008

Video and Audio Search Optimization

I have been playing around with optimizing video and audio on the web, that is, making it easier to search for true video and audio that is embedded in video files, instead of having a returned video search result for youtube, google, yahoo, aol, metacafe or dailymotion video websites.

I have partially accomplished this through the saturation of the words "video, videos, movie and movies" in my title, description and keyword meta tags on my webpages/website. I also use those search engines which have their own video format and create my video files in that format (Hint-There is only one). I have recently found a way to index audio files in the search engines and because the audio files are embedded in video files, it indexes both the audio and video. I have approximately 150, thirty second video clips of sports, personal training, bodybuilding, football on my website, http://www.splaxon.com/cpg, with at least 200 video clips to be uploaded.

I have now started to see my website come up number 1 on Google and live.com for search terms such as "New York sports video" and "New York personal training video", not just because of the saturation of keywords or keyphrases but because of the video files that I am using. (Note: There is NO Flash on my website) I have identified another technique, which I am currently testing which will allow me to get even more standalone video results to my website, without using the big video upload services previously mentioned. Stay tuned here for my results coming soon.

Dallas Plummer

Wednesday, January 16, 2008

Digital Photos/Videos Breakdown on Web

I've been posting video and photos on the web for so long that I've noticed a phenomena where the digital photo and video files, will start to break down or decay after repeated viewing. The only reason I can see that this happens is because of the repeated I/O on the video and digital files on the server. What I have started to do and in order to keep my files crisp and clear for new users, is to upload the same file every few months or maybe even once a year, depending on the location of the image and the use that that image or video file plays on my website.My Website

View Article on image, video and print decay online.

To load balance any machine, you must attack or decrease the instance of disc I/O's. A disc i/o on the low end is a read of a file on a particular disc; on the high end it is a write, update or replace of that file. In the next posting, I will talk about disc i/o's and how to optimize your disc to decrease the seek time on your disc drive heads.

Monday, January 7, 2008

Where The Buffalo Roam (splaxon.com)

The western plains, in the mid 1800's to the end of the 19th century, boasted herds of buffalo in the millions but from the wasteful western buffalo hunts, the herds dwindled down to a few hundred.

The new domain of the human buffalo; (two-footed bovine or homo sapien) is the world wide web and where the human buffalo roam online in the billions. My goal on this post is the attempt to explain online trails, that is, what is a hit, a page view, a visitor or visit to a website and online traffic as a whole. For the purpose of simplicity, we shall use my personal website as our example of describing what a "hit" is.

Please click on the splaxon.com "picture" below:



The link, circled in black, is a link on the home page of the splaxon.com website, which, when this link is depressed, it is called a "hit". The resulting page being loaded from the initial "hit", is called a
Page View


(See example below)



A visit is a visit to a website by someone surfing the web. A single visit can reult in hundreds of hits and hundreds of page views to a single website. Understanding what hits, page views, visits, 404 errors and partial page loads, will help those who are seeking to understand the patterns of website visitors and internet marketing.

The title of this posting is "Where The Buffalo Roam" as the increase of traffic on the world wide web is tremendous and from personal experience and analytics, I have found that the day of and after Christmas for the past five years, has seen a great increase in website traffic to my website. I have attributed this to logical thinking. I estimate that in the United States alone, there are 3 - 5 million new users on the internet in the day of and just after Christmas, as these many people will have received or will be receiving new computers as Christmas gifts. I then go to the most basic ISP's or web portals and observe the forums and chat rooms and lo and behold, the users themselves state that they are brand new to the internet and are seeking navigation help in their first online surfing experience. More to follow on this posting.